"Greenpeace estimates a six-fold increase in emissions associated with transport and logistics during Black Friday."
Data shows that the increase in purchases on this date adds a huge pressure on ecosystems by massively increasing the emissions associated with transport and logistics, (Greenpeace estimates a six-fold increase) as well as the amount of waste derived from production and the short life span of most products sold (73% of the clothes bought at this time are thrown away in less than a year, mainly due to impulse purchases and/or poor quality).
"73% of the clothes bought during Black Friday are thrown away in less than a year, mainly due to impulse purchases and /or poor quality."
One of the main problems of fast fashion, apart from the intensive use of natural resources, or the poor working conditions and lack of labor rights for employees on production lines, is that the materials used in the clothes contain microplastics that pollute the oceans and harm marine wildlife with every wash. Also, 91% of plastic from shopping packaging is not recycled and most of it ends up in the sea, destroying reefs and suffocating animals.
91% of plastic from shopping packaging is not recycled and most of it ends up in the sea, destroying reef and suffocating animals.